The results mark the fourth year in a row that the annual 24-hour, social media-driven campaign has surpassed $1 million. Notably, this year’s campaign netted more than $145,000 for the Spartan Strong fund, a fund created to provide support for the evolving needs of the individuals most critically impacted by the violence the MSU community experienced on February 13. The initiative was highlighted locally by WILX with stories and a phone bank during the station’s news broadcasts on Give Green Day.
The MSU Federal Credit Union was the official Give Green Day sponsor, providing matching funds that encouraged new donors to participate.Throughout the day and night, alumni clubs worldwide as well as university faculty, staff and students connected with Spartans to spread the word about dozens of crowdfunding projects, and each of MSU’s colleges encouraged support for important initiatives and needs.
GIVE GREEN DAY BY THE NUMBERS
- 65 – Percentage of gifts coming from MSU Alums
- 5,664 – Total gifts given on March 14, 2023
- 18 – Percentage of gifts made by first-time donors
- 145K – Dollars raised for the Spartan Strong fund